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Doubt surrounding the binding-agent being used in the 'pizza-meat' mixture
There is some doubt surrounding which binding-agent Stabburet is using in the 'pizza-meat' mixture. (A mixture which is containing forthy percent meat from cattle, according to Stabburet).

On one webpage, on the Stabburet website, it says that the binding-agent being used is soy-protein[4], while on another webpage, also on the Stabburet website, it says the the binding-agent being used is gelatine based on swine.[5]

So it could seem like the company itself is a bit uncertain regarding which binding-agent that is really being used in the mixture.

The problem with the binding-agent, was also brought up in an article in the online editon of the Norwegian newspaper Dagbladet in 1997, where the factory-managers are claiming that they have just recently (then, in 1997), switched the binding-agent from soy-protein to gelatine.[6]

But if one are taking a look at the Grandiosa pizza-boxes today, then one can see that it's saying the same as it's saying on the first of the Stabburet webpages being refered to above, that is, that the binding-agent in the Grandiosa 'pizza-meat' mixture is soy-protein.


[edit] Pizzas produced on the Grandiosa pizza-factory in Stranda, not being sold in Sweden and Denmark
It seems like there could be a small paradox, or maybe even a small mystery, surrounding the fact that many Grandiosa pizza-editions (including the famous and big-selling Grandiosa Orginal/Classic), all being produced on the Stabburet Grandiosa-factory in Stranda in Norway, are being sold in very large quantities in Norway and Finland, while they are not being sold in Sweden or Denmark at all. [7]

In Sweden and Denmark, only Grandiosa-editions produced on the Orkla-owned Procordia pizza-factory in Dalarna in Sweden, and on the Big One pizza-factory in Stranda in Norway, are being sold.

In Stranda, there are in fact two pizza-factories. One Big One pizza-factory (The pizzas produced on this factory are being sold as 'Big One' pizzas in Norway, and as 'Grandiosa Big One' in Sweden and Finland), and one Grandiosa pizza-factory (The pizzas being produced here are only sold in Norway and Finland).

The two pizza-factories, in the remote West-Norwegian municipality of Stranda, are being run completely separatly, and each of them have got their own separate pizza-bread bakery.[8]

These facts has led to that there have been questions raised, regarding the contence of the pizzas produced at the Stabburet Grandiosa pizza-factory in Stranda, since these pizzas are not being sold at all in neighter Sweden or Denmark, even if they are, by far, the most sold frozen pizza-types in Norway, and are also being sold in large quantities in Finland.[9]


[edit] References
^ Sverre Bjørstad Graff (2002-07-01). Grandiosa - den store testen! (Norwegian). Retrieved on 2006-10-14.
^ Joakim Thorkildsen (2006-03-14). 300 000 har lastet ned Grandiosa-låt (Norwegian). Retrieved on 2006-10-14.
^ Stabburet. Merker og Produkter - Grandiosa (Norwegian). Retrieved on 2006-10-14.
^ Stabburet. Storhusholdning: Produktkatalog - Grandiosa Pizza 10x585g (Norwegian). Retrieved on 2007-12-01.
^ Stabburet. Ernæring og helse - Næringstabeller - Grandiosa (Norwegian). Retrieved on 2007-12-01.
^ Dagbladet. Forretningshemmelighet til 25,90 (Norwegian). Retrieved on 2007-12-01.
^ Grandiosa. Hitta din idealpizza (press 'Pizzor' on the webpage, to get to the menu showing pictures of the different Granidosa pizza-types being sold in Sweden) (Swedish). Retrieved on 2007-12-01.
^ Veiatlas.no - Din reiseplanlegger med presentasjon av norske hjørnestensbedrifter. Stabburet AS Stranda, Kyrkjegata (Norwegian). Retrieved on 2007-12-01.
^ Grandiosa. Perhepizzat - Grandiosa Classic (Finnish). Retrieved on 2007-12-01.